Marketing Manager

Marketing Manager

Based at our Solihull HQ (Hybrid Working) | Salary DOE
 
Are you a strategic and creative marketing professional ready to own and shape the marketing function of two exciting brands? Do you love combining content creation with digital strategy—and thrive in an environment where your ideas are heard and trusted?
 
As Marketing Manager, you will drive the marketing strategy across two distinct brands: The Animal People Recruitment Company, a values-led agency specialising in the Pet and Animal Health industries, and The KC Group, a specialist recruitment agency focused on Accountancy, Human Resources, and Business Operations.
 
This is AMAZING role for someone who’s ready to lead, create, measure, and evolve while having a bit of fun along the way.
 
What Makes This Role Special…

• We’ve just launched two brand-new websites built on a super flexible, user-friendly platform (think Canva for websites). You’ll be able to update and evolve them with ease.
• Canva is our go-to design tool so you’ll need to be exceptional with Canva to produce slick, on-brand visuals across all platforms.
• If you’ve got experience in videography, that’s a big plus, we’d love someone who can create short-form content for social media and bring our brand stories to life.
• You’ll have the chance to travel to exciting trade shows across the pet, veterinary and animal health industries, helping us amplify our presence and connect with our audience in person.
• Most importantly, our culture is adult, autonomous, and fun. You’ll have space to take ownership, the trust to make decisions, and the support of a genuinely brilliant team.

• Own and execute the marketing strategy across both brands.
• Manage and grow our digital presence across LinkedIn, Instagram, and email campaigns.
• Conduct research into market insights, produce reports and manage distribution
• Produce engaging, high-quality content - blogs, whitepapers, case studies, social posts, videos, and more.
• Plan and run creative, targeted campaigns that drive brand awareness and support our recruitment and business goals.
• Own our website content and updates using our easy-to-use CMS.
• Report on performance across channels and use insights to drive future campaigns.
• Collaborate closely with our team to ensure brand messaging aligns with our values of honesty, kindness, and inclusivity.

• Proven experience in a marketing management or senior executive role.
• Experience in service-based marketing, ideally within recruitment or a people-focused business.
• Advanced Canva skills (essential) you should be confident designing social graphics, brochures, and web visuals.
• Excellent content writing, editing, and storytelling abilities.
• Confidence in managing social media platforms and email marketing tools.
• Strong commercial awareness understanding how marketing supports sales and brand reputation.
• Bonus if you have videography skills and experience creating content for Instagram Reels, YouTube, LinkedIn etc.
• A proactive, self-starting attitude—you’ll be leading the function and encouraged to try new things.
• Ability to attend in-person meetings at our Solihull HQ and travel to events as needed.

• Hybrid working with a base at our Solihull HQ when needed.
• Salary DOE with structured reviews
• Generous holiday that increases with length of service
• Extra day off for your birthday
• P aid wellbeing days per year, no questions asked
• Private health cover
• Quarterly and annual incentives including overseas travel
• Regular socials, team lunches, and celebrations
• A genuine opportunity to grow, shape, and lead the marketing function as we scale
• A relaxed but driven environment where you can do your best work, supported by a brilliant team